
Unlike many other countries where stamps in aid of a movement include a surcharge, for this issue a sum of S$0.50 was donated to the National Volunteer & Philanthropy Centre (NVPC) for the sale of every pre-cancelled first day cover or every presentation pack. The stamp design showcases winning entries of a children art competition organized by th NVPC in 2010.
This set of stamps can be obviously classed under the theme of children's art, there is also a very clear drawing of an elderly woman on a wheelchair in the $2.00 stamp, pointing to the theme of the disabled and the handicapped. Surprisingly, the $1.10 stamp design contains the word "vitagen", a specific brand of cultured milk drink, coupled with the rubric "less sugar". I just wonder if this is free advertisement for Vitagen.
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